Social Media Marketing GPS: A New Media Roadmap For Creating A Social Media Strategy

Sometimes you just have to color outside the lines. Sometimes you stumble. Sometimes you soar. Sometimes people wrapped in the status quo just don't get your ideas. Sometimes you find people who believe in your vision.
My story. Last summer I invited social media marketing pros to explore with me a new book genre. I wondered if a real business book could be written using Twitter as the major content platform and distribution channel.